# Why we started this blog, and what we’re hoping it achieves Since we started Brex in 2017, there were many things we wish we knew. We haven’t found many books on scaling from 50 to 400 people in a year, defining **URL Source:** https://www.brex.com/journal/why-we-started-this-blog-and-what-were-hoping-it-achieves --- ![BB-why blog-hero](https://brand.brex.com/transform/16b0d681-e474-46a2-9593-6a71105a17b2/BB-why-blog-hero) # Why we started this blog, and what we’re hoping it achieves Since we started Brex in 2017, there were many things we wish we knew. We haven’t found many books on scaling from 50 to 400 people in a year, defining processes that generate good decisions, structuring teams around the right goals and metrics, and creating rituals that _actually_ define a company culture. We had to figure out many of these things ourselves, and we know many other growing companies, such as our customers, do, too. The idea of this blog is to share some of the learnings we had in the process of building Brex. There’s one rule for every single post: it has to be something that we _ourselves_ would have found useful if we were to do it again. Things that, had we known them in advance, would have saved us a tremendous amount of time and helped us arrived at better outcomes, faster. We want to be as raw as possible, and share our learnings directly from the leaders behind making things happen. Some of the things we’ve tried were successful, others failed miserably. We hope to show both sides of our journey of building Brex. Many posts are also mostly-unredacted versions of internal memos, which happens to be one of my [favorite reading genres](https://sriramk.com/memos), and something I wish more companies shared externally. :) There’s no recipe for building a company, and we don’t for a moment think to have all the answers, but I’m sure some of our learnings are applicable beyond just Brex. If we’re successful, our goal is to help other growing companies in their journey of building their teams, processes, and culture, and hopefully enable more of them to realize their full potential sooner. Pedro Pedro Franceschi, Brex cofounder and co-CEO is a Brazilian entrepreneur. Before Brex, he built Pagar.me — a Brazilian payments platform — along with his co-founder Henrique Dubugras. ## Related Articles ### [Building a global financial strategy](https://www.brex.com/journal/building-a-global-financial-strategy) Michael Tannenbaum, Brex CFO and COO, provides a recap of "The New Financial Playbook" in partnership with The Information and discusses how Brex can help you build a global financial strategy. ### [What I learned about people that scale](https://www.brex.com/journal/what-i-learned-about-people-that-scale) As Brex prepares for 2022, I’ve been thinking a lot about what it takes for people to scale at fast-growing companies. I shared this essay with our team this week. I hope you find it useful as well! ### [Brex is joining forces with Capital One](https://www.brex.com/journal/brex-and-capital-one-join-forces) Brex and Capital One are joining forces in the largest bank-fintech deal in history. CEO Pedro Franceschi shares what this means for Brex, our customers, and the future of finance. ### [The end of the trade-off: How AI agents broke the onboarding trilemma](https://www.brex.com/journal/rebuilding-onboarding-ai-native) Brex rebuilt onboarding as an AI-native, multi-agent system and can now onboard customers in minutes, with greater accuracy and scale. ### [Gratitude and happiness](https://www.brex.com/journal/gratitude-and-happiness) Gratitude is something many of us reflect on this time of year, and I shared my perspective with our team today. For me, gratitude has been a learned behavior. ### [‘Ship. Iterate. Repeat.’ A tactical guide for engineering leads](https://www.brex.com/journal/ship-iterate-repeat-a-tactical-guide-for-engineering-leads) This guide hopes to assist your team with launching products quickly and effectively.