# Why we started this blog, and what we’re hoping it achieves Since we started Brex in 2017, there were many things we wish we knew. We haven’t found many books on scaling from 50 to 400 people in a year, defining **URL Source:** https://www.brex.com/journal/why-we-started-this-blog-and-what-were-hoping-it-achieves --- ![BB-why blog-hero](https://brand.brex.com/transform/16b0d681-e474-46a2-9593-6a71105a17b2/BB-why-blog-hero) # Why we started this blog, and what we’re hoping it achieves Since we started Brex in 2017, there were many things we wish we knew. We haven’t found many books on scaling from 50 to 400 people in a year, defining processes that generate good decisions, structuring teams around the right goals and metrics, and creating rituals that _actually_ define a company culture. We had to figure out many of these things ourselves, and we know many other growing companies, such as our customers, do, too. The idea of this blog is to share some of the learnings we had in the process of building Brex. There’s one rule for every single post: it has to be something that we _ourselves_ would have found useful if we were to do it again. Things that, had we known them in advance, would have saved us a tremendous amount of time and helped us arrived at better outcomes, faster. We want to be as raw as possible, and share our learnings directly from the leaders behind making things happen. Some of the things we’ve tried were successful, others failed miserably. We hope to show both sides of our journey of building Brex. Many posts are also mostly-unredacted versions of internal memos, which happens to be one of my [favorite reading genres](https://sriramk.com/memos), and something I wish more companies shared externally. :) There’s no recipe for building a company, and we don’t for a moment think to have all the answers, but I’m sure some of our learnings are applicable beyond just Brex. If we’re successful, our goal is to help other growing companies in their journey of building their teams, processes, and culture, and hopefully enable more of them to realize their full potential sooner. Pedro Pedro Franceschi, Brex cofounder and co-CEO is a Brazilian entrepreneur. Before Brex, he built Pagar.me — a Brazilian payments platform — along with his co-founder Henrique Dubugras. ## Related Articles ### [Launching Multiple Cash Accounts on Brex Cash (and Mobile)](https://www.brex.com/journal/launching-multiple-cash-accounts-on-brex-cash-and-mobile) Today, we’re announcing support for multiple accounts within Brex Cash. We’re excited to help early stage founders with the financial visibility and control they need from wherever they work. ### [Gratitude and happiness](https://www.brex.com/journal/gratitude-and-happiness) Gratitude is something many of us reflect on this time of year, and I shared my perspective with our team today. For me, gratitude has been a learned behavior. ### [Embedded Announcement](https://www.brex.com/journal/embedded-payments) We're extending our global payments infrastructure and enabling B2B software vendors to embed Brex virtual cards into their products to unlock revenue with zero overhead. Here's why. ### [Stablecoins Early Access](https://www.brex.com/journal/building-brex/stablecoins-early-access) Learn how stablecoins eliminate payment delays and enable instant global transfers without traditional banking limits. Join the waitlist today. ### [Why I believe in growth mindset](https://www.brex.com/journal/why-i-believe-in-growth-mindset) This is a memo I shared with our team last year about the importance that a growth mindset had in my life — also becoming a Brex value at the end of 2020. ### [Brex's Second Act](https://www.brex.com/journal/brexs-second-act) Brex recently partnered with The Generalist to tell our story in a way that had not been done before.