# The CFO Playbook

Tips for success in any economic climate

**URL Source:** https://www.brex.com/resources/the-cfo-playbook

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### Text

The CFO Playbook

Tips for leading through economic uncertainty

[Download PDF](https://brand.brex.com/m/2c6a4e7a43eed146/original/The-CFO-Playbook.pdf)

### Image

![cfo playbook header](https://brand.brex.com/transform/b1d357c8-ff22-4e99-95a4-98e4181a58e8/cfo-playbook-header)

### Expert advice for navigating evolving macro environments.

### CHAPTER ONE

### 1. Make scenario planning a centerpiece of your strategy.

### 2. Require employees to justify spending.

### 3. Stack-rank priorities dynamically with an eye on ROI and customer success.

### CHAPTER TWO

### 1. Balance top-line and bottom-line focus.

### 2. Use multiple channels to make financial concepts more accessible.

### 3. Establish an ownership mindset among employees.

### CHAPTER THREE

### 1. Don’t try to cut your way to profitability.

### 2. Consider going remote, distributed, and global.

### 3. Use a spending prioritization matrix.

### Key takeaways