Brex launches integrated marketing campaign to reach local businesses
Digital and Out of Home Campaign Brings Awareness to All in One Finance Platform Across America
SAN FRANCISCO, CA - May 18, 2021 - Brex, the company reimagining financial systems so growing businesses can realize their full potential, today announced that its launching an integrated marketing campaign to reach businesses across the country. The campaign will feature local businesses via digital, video, social and out of home (OOH) placements in Houston, DC, and Miami.
Last month, Brex unveiled its all-in-one-finance solution that brings credit cards, business cash accounts, and new spend management and bill pay software together in a single dashboard for its growing customer base of venture backed startups, small and medium sized businesses, large organizations, and non-tech customers. Today Brex begins a multi-week campaign to raise awareness of its offerings and highlight small business owners who are using the platform to run their finances.
“The first step in helping more businesses across the country reach their full potential is raising awareness that Brex makes it easier to save, spend and manage business finances,” said June Sauvaget, Chief Marketing Officer at Brex. “When we announced our all-in-one solution, SMBs already made up 45% of our customer base – we expect this number to increase as more local businesses realize they can get back to doing more of what they love when working with Brex.”
The “All-in-One” campaign is focused on a ‘less is more’ approach showcasing clutter free language and visuals to clearly articulate how the all-in-one finance solution solves for the challenges small business owners face and why it matters — to help them remember why they started their business. The campaign will also feature stories from four small businesses including a local bakery, children’s book author, snack maker and a child safety nonprofit organization to showcase how Brex has helped make running their small business easier by offering more visibility and control over their finances.
“When I first started my business, one of the biggest struggles was being able to manage my finances,” said Emil Hristov, small business owner of Domaselo bakery in Miami. “But with Brex, I was able to open an account in five minutes and build my business credit from the very beginning. With the confidence that Brex gives me, it eases the stress of being a small business owner and allows more room for creativity.”
To learn more about Brex and the All in One finance offering, visit brex.com.
Brex is all-in-one finance for growing businesses. We help companies spend, save, and earn smarter—and take every dollar further—by doing more than a bank, bookkeeping, or reward program could ever do alone. After completing the Y Combinator accelerator program in 2017, Brex has grown to over 600 employees and raised over US$940 million in venture capital. Learn more at brex.com.
SutherlandGold for Brex