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Apple Ads charges

Identify Apple Ads charges on your credit card statement. View merchant details, contact information, and common charge variations.

Category:Software and SaaS
Statement Variations
How Apple Ads might appear on your statement
APPLEADS-AUDAPPLEADS-EURAPPLEADS-USDAPPLEADS/APPLE164APPLEADS/APPLE170APPLEADS/APPLE82APPLEADS/APPLE61
iDon't see your exact charge? Merchants often change their billing descriptors. If the merchant name matches, it's likely the same vendor.

What is Apple Ads?

Apple Ads (formerly Apple Search Ads) is Apple Inc.'s performance-based advertising platform launched in October 2016 and rebranded in April 2025. It allows app developers and advertisers to place ads across the App Store — including search results, the Today tab, the Search tab, and product pages — using cost-per-tap (CPT) or cost-per-install (CPI) auction-based pricing. The platform offers two tiers: Apple Ads Advanced, which provides full manual campaign control with unlimited budget, and Apple Ads Basic, a fully automated option for individual developers capped at $10,000 USD per app per month. There are no fixed subscription or platform access fees; advertisers pay only when users engage with or install their advertised app.

Founded
2016
Category
Software and SaaS
Headquarters
Cupertino, California
Contact Apple Ads

Need help with a charge? Contact Apple Ads's support team directly.

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