Director, Social Media | Career Opportunities | Brex
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Director, Social Media

Director, Social Media

Director of Social Media

 

Why join us

Brex is reimagining financial systems so that every growing company can realize their full potential. We’re building integrated financial software and services—disrupting entrenched institutions with products and experiences that empower the next generation of business.

Working at Brex allows you to push your limits, challenge the status quo, and collaborate with some of the brightest minds in the industry. We’re committed to building a diverse team and inclusive culture and believe your potential should only be limited by how big you can dream. We empower you with the tools, resources, and support to grow your career.

Marketing at Brex 

The Marketing team tells the Brex story, determines messaging and positioning, and translates our reimagined products and features into tangible customer benefits. Our marketers—across Brand, Product Marketing, Content, Social, and Growth—are responsible for acquiring customers and have a deep understanding of the business. We’re a highly cross-functional team and partner most closely with Product, Sales, BD, and Design to help our prospects and customers understand how we can help them reach their full potential.

What you’ll do

The Director of Social Media will lead the strategy and implementation of plans to engage and grow our community across owned social platforms. You will lead a cross-functional team and partner agency that develops social-first programs that meet business objectives and spark a dialogue in support of our brand narrative and product innovation. This role is highly visible in the organization, working as a cross-functional lead across marketing and communications, customer relationship management, and product. 

Responsibilities

  • Lead integrated planning and the development of social engagement approaches based on business needs, communication themes, and product messaging, across the customer journey. Examples include: social-first programming, customer stories, corporate updates, brand partnerships, and experiential activations.
  • Set social marketing OKRs; guide measurement, recommend optimization tactics, and report performance to leadership.
  • Proactively identify short-term and long-term needs to set management of our social media up for success, including: editorial scheduling, resource needs, social marketing budgets, and other dependencies.
  • Nurture and lead your team to guide both internal and external cross-functional partners to execute social marketing programs top-to-bottom, effectively pulling together all components of the program to ensure we reach the best possible outcome.
  • Hone a social media channel and content strategy that aligns with our brand and product narratives and is grounded in a strong understanding of our communities across channels including: who they are, what they engage with, and how to influence them. 
  • Lead a team of cross-functional social contributors that are responsible for monitoring and responding to company, brand, product, and service inquiries across owned channels.
  • Partner with the Director of Brand Marketing, the Director of Brand Strategy, and our Brand Creative team to activate our brand into marketing content and initiatives in a way that is relevant to our online community.
  • Build strong relationships with senior leaders and key cross-org stakeholders to be the bridge that weaves together our Brex story across platforms (Brand Marketing, Content Marketing, Customer Marketing, Partner Marketing, and Comms, etc.).
  • Partner with account leads at prominent social platforms, like: Twitter, LinkedIn, Facebook & Instagram, and YouTube, to identify new activation opportunities.

 

Requirements

  • 10+ years of experience effectively bringing a technology, finance, or B2B brand to life across social channels
  • Has developed dynamic social programs and content designed to bring a brand to life that successfully engage with communities at key stages of their relationship with a brand/product/service
  • Proven track record of working cross-functionally with both internal creative and external teams and partners in marketing, communications, product, content, lifecycle, event, media, and production to inform work that stays on strategy and drives results
  • Experience designing social listening and measurement plans that identify insights and opportunities and analyze performance, and regularly report results
  • A passion for integrated storytelling, a commitment to craftsmanship, and an obsession with detail with the ability to distill the complex into clear and concise program approaches
  • Ability to be creative and think outside the box and be flexible and fluid with changing project parameters, including: shifts in timing, messaging, and adjustments in scope and scale
  • Has a pulse on the social landscape and proactively identifies trends and opportunities to stay at the forefront of digital engagement
See Life @ Brex->
Open an account

Careers

Director, Social Media

Director, Social Media

Director of Social Media

 

Why join us

Brex is reimagining financial systems so that every growing company can realize their full potential. We’re building integrated financial software and services—disrupting entrenched institutions with products and experiences that empower the next generation of business.

Working at Brex allows you to push your limits, challenge the status quo, and collaborate with some of the brightest minds in the industry. We’re committed to building a diverse team and inclusive culture and believe your potential should only be limited by how big you can dream. We empower you with the tools, resources, and support to grow your career.

Marketing at Brex 

The Marketing team tells the Brex story, determines messaging and positioning, and translates our reimagined products and features into tangible customer benefits. Our marketers—across Brand, Product Marketing, Content, Social, and Growth—are responsible for acquiring customers and have a deep understanding of the business. We’re a highly cross-functional team and partner most closely with Product, Sales, BD, and Design to help our prospects and customers understand how we can help them reach their full potential.

What you’ll do

The Director of Social Media will lead the strategy and implementation of plans to engage and grow our community across owned social platforms. You will lead a cross-functional team and partner agency that develops social-first programs that meet business objectives and spark a dialogue in support of our brand narrative and product innovation. This role is highly visible in the organization, working as a cross-functional lead across marketing and communications, customer relationship management, and product. 

Responsibilities

  • Lead integrated planning and the development of social engagement approaches based on business needs, communication themes, and product messaging, across the customer journey. Examples include: social-first programming, customer stories, corporate updates, brand partnerships, and experiential activations.
  • Set social marketing OKRs; guide measurement, recommend optimization tactics, and report performance to leadership.
  • Proactively identify short-term and long-term needs to set management of our social media up for success, including: editorial scheduling, resource needs, social marketing budgets, and other dependencies.
  • Nurture and lead your team to guide both internal and external cross-functional partners to execute social marketing programs top-to-bottom, effectively pulling together all components of the program to ensure we reach the best possible outcome.
  • Hone a social media channel and content strategy that aligns with our brand and product narratives and is grounded in a strong understanding of our communities across channels including: who they are, what they engage with, and how to influence them. 
  • Lead a team of cross-functional social contributors that are responsible for monitoring and responding to company, brand, product, and service inquiries across owned channels.
  • Partner with the Director of Brand Marketing, the Director of Brand Strategy, and our Brand Creative team to activate our brand into marketing content and initiatives in a way that is relevant to our online community.
  • Build strong relationships with senior leaders and key cross-org stakeholders to be the bridge that weaves together our Brex story across platforms (Brand Marketing, Content Marketing, Customer Marketing, Partner Marketing, and Comms, etc.).
  • Partner with account leads at prominent social platforms, like: Twitter, LinkedIn, Facebook & Instagram, and YouTube, to identify new activation opportunities.

 

Requirements

  • 10+ years of experience effectively bringing a technology, finance, or B2B brand to life across social channels
  • Has developed dynamic social programs and content designed to bring a brand to life that successfully engage with communities at key stages of their relationship with a brand/product/service
  • Proven track record of working cross-functionally with both internal creative and external teams and partners in marketing, communications, product, content, lifecycle, event, media, and production to inform work that stays on strategy and drives results
  • Experience designing social listening and measurement plans that identify insights and opportunities and analyze performance, and regularly report results
  • A passion for integrated storytelling, a commitment to craftsmanship, and an obsession with detail with the ability to distill the complex into clear and concise program approaches
  • Ability to be creative and think outside the box and be flexible and fluid with changing project parameters, including: shifts in timing, messaging, and adjustments in scope and scale
  • Has a pulse on the social landscape and proactively identifies trends and opportunities to stay at the forefront of digital engagement
See Life @ Brex->
Open an account

Careers

Director, Social Media

Director, Social Media

Director of Social Media

 

Why join us

Brex is reimagining financial systems so that every growing company can realize their full potential. We’re building integrated financial software and services—disrupting entrenched institutions with products and experiences that empower the next generation of business.

Working at Brex allows you to push your limits, challenge the status quo, and collaborate with some of the brightest minds in the industry. We’re committed to building a diverse team and inclusive culture and believe your potential should only be limited by how big you can dream. We empower you with the tools, resources, and support to grow your career.

Marketing at Brex 

The Marketing team tells the Brex story, determines messaging and positioning, and translates our reimagined products and features into tangible customer benefits. Our marketers—across Brand, Product Marketing, Content, Social, and Growth—are responsible for acquiring customers and have a deep understanding of the business. We’re a highly cross-functional team and partner most closely with Product, Sales, BD, and Design to help our prospects and customers understand how we can help them reach their full potential.

What you’ll do

The Director of Social Media will lead the strategy and implementation of plans to engage and grow our community across owned social platforms. You will lead a cross-functional team and partner agency that develops social-first programs that meet business objectives and spark a dialogue in support of our brand narrative and product innovation. This role is highly visible in the organization, working as a cross-functional lead across marketing and communications, customer relationship management, and product. 

Responsibilities

  • Lead integrated planning and the development of social engagement approaches based on business needs, communication themes, and product messaging, across the customer journey. Examples include: social-first programming, customer stories, corporate updates, brand partnerships, and experiential activations.
  • Set social marketing OKRs; guide measurement, recommend optimization tactics, and report performance to leadership.
  • Proactively identify short-term and long-term needs to set management of our social media up for success, including: editorial scheduling, resource needs, social marketing budgets, and other dependencies.
  • Nurture and lead your team to guide both internal and external cross-functional partners to execute social marketing programs top-to-bottom, effectively pulling together all components of the program to ensure we reach the best possible outcome.
  • Hone a social media channel and content strategy that aligns with our brand and product narratives and is grounded in a strong understanding of our communities across channels including: who they are, what they engage with, and how to influence them. 
  • Lead a team of cross-functional social contributors that are responsible for monitoring and responding to company, brand, product, and service inquiries across owned channels.
  • Partner with the Director of Brand Marketing, the Director of Brand Strategy, and our Brand Creative team to activate our brand into marketing content and initiatives in a way that is relevant to our online community.
  • Build strong relationships with senior leaders and key cross-org stakeholders to be the bridge that weaves together our Brex story across platforms (Brand Marketing, Content Marketing, Customer Marketing, Partner Marketing, and Comms, etc.).
  • Partner with account leads at prominent social platforms, like: Twitter, LinkedIn, Facebook & Instagram, and YouTube, to identify new activation opportunities.

 

Requirements

  • 10+ years of experience effectively bringing a technology, finance, or B2B brand to life across social channels
  • Has developed dynamic social programs and content designed to bring a brand to life that successfully engage with communities at key stages of their relationship with a brand/product/service
  • Proven track record of working cross-functionally with both internal creative and external teams and partners in marketing, communications, product, content, lifecycle, event, media, and production to inform work that stays on strategy and drives results
  • Experience designing social listening and measurement plans that identify insights and opportunities and analyze performance, and regularly report results
  • A passion for integrated storytelling, a commitment to craftsmanship, and an obsession with detail with the ability to distill the complex into clear and concise program approaches
  • Ability to be creative and think outside the box and be flexible and fluid with changing project parameters, including: shifts in timing, messaging, and adjustments in scope and scale
  • Has a pulse on the social landscape and proactively identifies trends and opportunities to stay at the forefront of digital engagement
See Life @ Brex->